La playa de los juguetes perdidos - Alfredo Blásquez
Size: 15.5 x 22 cm
Number of pages: 144 pp
Special finishes: Poster 90 x 60 cm - Capuccino Bond Paper of 75 grs folded in 4 parts - Cardboard box printed silkscreen front, 1 ink.
Delivery times for this book may vary depending on availability
The proliferation of the use of plastic in the toy industry began around 1950, until then almost all toys were made of wood or metal, currently 90% of the toys that are produced are made of plastic. Like many of our wastes, toys after having a short lifespan find their way to the oceans, where they navigate through the marine currents to be washed-up on different beaches and coasts of the world. If we consider that it is an indestructible and non-biodegradable material, every plastic toy that has been created continues to exist in one way or another, it does not disappear, but
continue to decompose into smaller and smaller fragments.
This project seeks to give new life to more than 450 toys that were found and recovered in beaches located in the Mexican Caribbean and Pacific Ocean between 2013 and 2018, as part of projects related to beach clean-up activities that had educational, scientific and social components.
Alfredo Blasquez
Ciudad de México 1974
Communicator and photographer based in Mexico City. His professional work has been related to issues of environment, education and tourism. He has been editor and collaborator of books, reports and sustainability publications for companies and organizations. As a photographer, has participated in six different solo and seven collective exhibitions in Mexico and the United States. His book Playa Cero was shortlisted in the Book Dummy Award organized by La Fábrica and Photo London. In 2014 and 2015 he was selected winner by AI - AP Latin American Photography 3 and 4.
He is currently an associate of Fundacion Heel, A.C., a non-profit organization dedicated to the recovery of plastics through programs and campaigns with coastal communities in Mexico. He is also Director of Communication at the Republica de Todos agency, dedicated to offering consulting and communication on sustainability strategies.
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